Morris lures are made by Nick Morris out of Oahu. He has been making lure since 2007! He fishes only his own lures and only releases them when they are perfected! From time to time we acquire a pre-owned one but not too often and they don't last long! Oahu has rougher waters than Kona and his lures work well in rough and calm seas. You can see him in action on his Youtube channel!